SEO & AEO for the AI era

Combining the best B2B content creators with powerful AI workflows.

Driving 1M+ organic visitors per month.

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OPERATORS, FOUNDERS, & THEIR VCs LOVE LOWERCASE

Content creation & distribution has evolved.

Companies need a methodical content approach designed for search engines and LLM crawlers.

GEO

Speech > Text

Case Studies

Video Search

Programmatic Content

AI SERP Features

Lead Magnets

We're content engineers.

That latest strategies, custom AI agents, and expert human editors delivering authoritative content on brand and at scale.

Proven success.

Proud to boast a 95% customer retention rate.

2-5x

Monthly Content

Production

1M+

Search & LLM Visits/Mo

Managed

10x

Organic

Keywords

Let's Talk

The process.

We bring a product mindset to content creation — custom tooling and systems evolved over numerous engagements with startups in scale mode.

Knowledge Base

We build a single source-of-truth that powers and refines all future content. Designed for collaboration and to be increasingly intelligent as we continuously intake more information.

Audit & Strategy

We don't believe in random acts of content. Instead, we create the most complete SEO audit. Identify your content opportunity, benchmark competitor content investments, and design a 6+ month content roadmap.

Architecture

Pretty websites suck. We optimize your site for search and LLM crawlers by re-architecting your sitemap, key UX components, and internal-linking strategy.

Execution

High quality and high volume content creation by combining expert editors with powerful AI workflows. We start with strategy & content creation all the way through publishing on your CMS of choice.

Refinement

Monthly SEO audits to identify opportunities for improved rankings and increased organic traffic with both new and optimized content.

Pricing Models
Reasons To Believe
Company Stats
Voice and Tone
Competitor Benefits
Elevator Pitch
Customer Profiles
Mission and Vision
Pricing Models
Reasons To Believe
Company Stats
Voice and Tone
Competitor Benefits
Elevator Pitch
Customer Profiles
Mission and Vision
Pricing Models
Reasons To Believe
Company Stats
Voice and Tone
Competitor Benefits
Elevator Pitch
Customer Profiles
Mission and Vision
Pricing Models
Reasons To Believe
Company Stats
Voice and Tone
Competitor Benefits
Elevator Pitch
Customer Profiles
Mission and Vision
Product Lines
Competitor Pricing
Product Features
Case Studies
Founder Story
Taglines
Newsletters
Investors
Product Lines
Competitor Pricing
Product Features
Case Studies
Founder Story
Taglines
Newsletters
Investors
Product Lines
Competitor Pricing
Product Features
Case Studies
Founder Story
Taglines
Newsletters
Investors
Product Lines
Competitor Pricing
Product Features
Case Studies
Founder Story
Taglines
Newsletters
Investors
Funding
Brand Don'ts
Brand Do's
Team Profiles
Legal Disclaimers
Awards & Recognition
Customer Reviews
SEO Research
Funding
Brand Don'ts
Brand Do's
Team Profiles
Legal Disclaimers
Awards & Recognition
Customer Reviews
SEO Research
Funding
Brand Don'ts
Brand Do's
Team Profiles
Legal Disclaimers
Awards & Recognition
Customer Reviews
SEO Research
Funding
Brand Don'ts
Brand Do's
Team Profiles
Legal Disclaimers
Awards & Recognition
Customer Reviews
SEO Research

"Manyagencieshaveauditedoursitebefore-lowercase'sSEOauditandstrategyisthebestwe'veeverseen."

Aly Murray, CEO of UPchieve

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…/case-studies

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…/retail

…/data-extraction

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…/data-enrichment

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…/insurance

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/integrations

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/resources

Competitor Analysis

On-Page Optimizations

Content Creation

Visibility Changes

Let's get started.

Plans and pricing built for startups looking to scale way beyond the PMF stage.

SEO & AEO Strategy, Content Creation, & Optimizations

Starting at

$6,000/mo

Customized Services

Programmatic Content

Case Studies & Lead Magnets

Link Building

Newsletters

Technical SEO

Social Channel Management

How We Work

Flexible Terms

Dedicated Strategist

B2B Experienced Editors

Slack Channel

Notion Project Trackers

Weekly/Bi-Weekly Stand Ups

Let's Talk

The proof.

A little bit of client love — you'll love us too.

"Rikin and the lowercase team are insanely good at SEO. They completely wowed us — so much so that we’ve started working with lowercase instead of our previous provider."

Monty Ngan, Cofounder of Pearl Talent

"It feels like you actually understand our business - we’ve worked with many agencies in the past and that is rare."

Dan Pantelo, Founder & CEO of Marpipe

"You can tell the lowercase team is built differently. They've been in-house at companies in our industry and it shows in their obsession over impact and quality."

Dean Ginsburg, Founder of Winback

"When we needed to reposition our entire GTM process, lowercase effortlessly led us through a rebrand and an entirely new site build."

Amit Patel, Founder, Perform

Monty Ngan, Cofounder of Pearl Talent

"It feels like you actually understand our business - we’ve worked with many agencies in the past and that is rare."

Dan Pantelo, Founder & CEO of Marpipe

Dean Ginsburg, Founder of Winback

"When we needed to reposition our entire GTM process, lowercase effortlessly led us through a rebrand and an entirely new site build."

Amit Patel, Founder, Perform

Monty Ngan, Cofounder of Pearl Talent

"It feels like you actually understand our business - we’ve worked with many agencies in the past and that is rare."

Dan Pantelo, Founder & CEO of Marpipe

Dean Ginsburg, Founder of Winback

"When we needed to reposition our entire GTM process, lowercase effortlessly led us through a rebrand and an entirely new site build."

Amit Patel, Founder, Perform

Monty Ngan, Cofounder of Pearl Talent

"It feels like you actually understand our business - we’ve worked with many agencies in the past and that is rare."

Dan Pantelo, Founder & CEO of Marpipe

Dean Ginsburg, Founder of Winback

"When we needed to reposition our entire GTM process, lowercase effortlessly led us through a rebrand and an entirely new site build."

Amit Patel, Founder, Perform

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FRAMER & WEBFLOW DEVELOPMENT | SEO / AI SEO | CONTENT CREATION | PRODUCT POSITIONING